Volume 29, Issue 5, 2020


DOI: 10.24205/03276716.2020.1021

The Impact Of Social Media On Indian Youth: Opportunities And Challenges


Abstract
Social networking sites have gained popularity among the youths of India and this paper analyses the positive and negative implication of social media among the youths. In the research, more emphasis is placed on the impact of social media on the existing social, educational, and psychological realm of youths in India. Since this is a theoretical paper only, the author does not discuss specific research methods employed in the paper; however, the paper utilizes extensive literature review and mixed-method approach with the intention of presenting a complex understanding of how the youth uses social media to influence their conduct and identity. This research also underlines the flipped side of the positives of the social media and given techniques for the lessening of the negatives.

Keywords
Digital communication, mental health, online education, youth engagement, cyberbullying, social networking, internet addiction

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