Volume 29, Issue 5, 2020


DOI: 10.24205/03276716.2020.1139

Superior Tyres Company: The Glory and its Untold Story


Abstract
Designing effective training program has always been challenging task for human resource professionals. Therefore, purpose of this case study is to evaluate nature of challenges and effective process of designing effective training program. Findings of this case study revealed that training environment, appropriate learning techniques and training need analysis are the key components to consider while designing any training program. Findings of this study developed understanding about designing effective training program and suggest that human resource professionals should consider these three components while designing training program. This case study was limited to one organization, future researchers should replicate these findings in different settings to further strengthen the body of knowledge.

Keywords
Training Need Analysis (TNA). Designing training program, Training environment, Superior Tyres.

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