Volume 30, Issue 2, 2021
DOI: 10.24205/03276716.2020.4099
Discussion on the Teaching Reform of Business Administration Major in Undergraduate Colleges Based on the Cultivation of Applied Talents
Abstract
Business administration major is an applied discipline closely related to social and economic development, which has trained a large number of business administration talents for China. However, at present, the present situation of the training of business administration professionals in China is not optimistic, and it is urgent to take relevant measures to reform it. In order to explore the teaching reform measures of business administration major in undergraduate colleges based on the training of applied talents, this paper analyzes the existing problems in the current business administration teaching in combination with the current situation of business administration major training in China, and puts forward a targeted training mode for business administration major, with a view to providing reference for the education and teaching reform of business administration major in China. Business administration majors in universities need to actively adjust teaching policies and improve teaching activities, establish training objectives oriented to market employment ability,
strengthen the construction of characteristic teaching materials, and strengthen the cultivation of students' innovative ability. Furthermore, it will promote the universities to train business management talents better and inject new development momentum into Chinese
enterprises.
Keywords
Applied talents; Undergraduate institutions; Business administration; reform in education